Diffuse Everything
Jewelry reflects everything including your camera. Use a light tent or tracing paper diffusion to kill harsh reflections.
Shoot Macro Details
Clasp quality, stone setting and texture close-ups answer the buyer questions that prevent returns.
Always Include Scale
On-model or on-hand shots reduce the number one jewelry return reason: smaller than expected.
Consistent Backgrounds
One background style across the catalog builds brand recognition in feeds and marketplaces.
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